This is an advertisement for the lighting company, OPPLE, and how they can transform a dreary child's bedroom into a fairytale land through the ingenious use of lighting. Part 1 of 2.

Back at the time archives, Jianshui is pretty confused. He discovers his dad left him a touching letter containing some solid fatherly wisdom and heartfelt memories.

Jianshui gets to see what would have happened if he'd followed his colleague's advice and taken his father back to their hometown to live out his last days.

Things take a strange turn as our hero enters the mysterious time archives where he learns that time has been split into two and he has an alternate self who has made different choices in life.

Part two of this moving story sees our protagonist flash back to his childhood as he recalls fond memories of his beloved father.

Earth, Air, Fire and Water: Learn about ECCO's new Autumn/Winter Collection.

What if time could be split so that we could know the outcomes of our decisions? That's the question this contemplative short film raises. In the first installment, we meet a young doctor caring for his ailing father.

While many of us grew up with these kind of orders and/or advice from our parents, sometimes, parents need to give their children more credit, respect and freedom.

"Dahood" is a very unique shoe store in Shanghai. Find out how we spoil our feet in a very stylish way.

How does a headhunting company work in China? What is the process? Find out here.

The giving of hongbao, otherwise known as lucky money, is an age-old tradition for the Chinese New Year. Here is a brief introduction to its interesting history and some less traditional ideas of what to send as hongbao!

Food safety is a big issue in China now. Wanchai Ferry took this approach on their newest advertisement.

Little Sheep is a popular hot pot chain in China. As the market gets more and more competitive, one must constantly come up with new ingredients.

Since ancient times, hairy crab has always been the top delicacy in China, especially in the southeast region. Many people love eating hairy crab, but not everyone knows how to eat it correctly. Find out what the best way is to eat this delicious delicacy.

ECCO's Chinese designer, Li Hong Yan, presents a collection of shoes and clothing which is creative yet down to earth.

What does a Mcdonald's commercial look like in China?

This Listerine commercial asks the question: Are you ready for a dental contest!?

Do you know that Pizza Hut is the most popular and fancy pizza brand in China?

Get the latest news on new developments in the sneaker world. Anyone want a look at Jeremy Lin's kicks?

See how familiar foreign brands are marketed in China today.