品牌

pǐn pái brand name; trademark

推广

tuī guǎng to extend; to spread; to popularize; generalization; promotion (of a product etc)

方案

fāng àn plan; program (for action etc); proposal; proposed bill; CL:個|个[ge4],套[tao4]

策划

cè huà to plot; to scheme; to bring about; to engineer; planning; producer; planner

书

shū book; letter; document; CL:本[ben3],冊|册[ce4],部[bu4]; to write

Shū abbr. for 書經|书经[Shu1 jing1]

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